Free AI Playbook · no strings
Solar installers with AI answer first and win the trust game the phone-price merchants can't
Never miss a job. Quote in half a day, not two. Get paid in 7 days, not 47. This playbook shows exactly how — while you stay on the tools.
Grab the free playbook →For solar, battery & EV-charger installers
Be the first quote and the one they trust — your AI answers every enquiry, then wins the weeks-long decision the dodgy operators can't
A solar buyer isn't panicking — they've been thinking about this for months, they're about to get three or more quotes over the next few weeks, and the one thing they're really afraid of is being scammed. Most of them end up buying from whoever responds first and sounds trustworthy — the first quote sets the price anchor every later one is judged against — but that call comes in while you're up on a roof, pulling cable, or halfway through a consumer unit, and by the time you ring back you're the third quote, not the first. The Everything answers every enquiry the moment it lands, in your business's name, books the site survey, and then keeps following up across the whole eight-to-ten-week comparison window with the things that actually close a nervous buyer — a realistic savings range with the assumptions shown, the export payment and the no-VAT saving explained straight, brand-and-model gear, your MCS certification they can check, and proof you'll still be here for the warranty. You stay on the tools; you just stop losing the shortlist to whoever answered first.
Our promise to tradespeople: quoting jobs and chasing invoices for you within 24 hours of starting — or you don't pay.
The first-responder maths
Solar isn't an emergency — nobody rings you in a panic. The buyer is deliberately collecting three-plus quotes over weeks, and they're scared of being ripped off. But the lead is still perishable: most buyers end up choosing whoever responded first, because that first quote sets the anchor everyone else is measured against. Here's why that matters more than in any other trade — you might do only a couple of hundred installs a year at around £7,000 each, so every single enquiry is worth thousands of pounds of potential work and every quote you're too slow to get onto is a real slice of your whole year. Winning one in four of your quotes instead of one in six roughly doubles your profit on the same lead spend. This isn't about doing more jobs; it's about winning more of the shortlist you're already on. Run your own numbers:
That's roughly 4 systems a year won by the installer who answered first and looked like the safe choice — about £365,000 in work that today goes to whoever got onto the shortlist before you, before you count the battery, EV charger and monitoring each one leads to.
Solar leads are high-ticket but hard-shopped — the buyer is collecting three quotes over weeks — so a smaller share of enquiries become work than in an emergency trade, and this uses a conversion rate realistic for solar and what our customers see. It counts only new enquiries, not your existing customers. The real prize isn't a bigger job or more jobs — it's lifting your close-rate by being the first, most trustworthy quote of the three. It never assumes a guaranteed saving or a promised bill: honest, realistic numbers are exactly what wins these buyers.
Steal the playbook — free
The AI Solar Playbook: how to run a solar-installation business in the age of AI — why the buyer who's about to get three quotes over weeks and is terrified of being scammed chooses whoever responds first AND earns their trust, so you win by answering the enquiry the moment it lands (you set the anchor) then nurturing the eight-to-ten-week decision the other installers drop; why a firm price down the phone is a red flag and the site survey is your trust signal, not friction, because an honest number needs the usage pattern, shading, roof and consumer unit; how to refuse to overclaim and make the refusal the pitch — a realistic savings range with the assumptions shown instead of a promised bill, brand-and-model gear instead of a vague 'Tier 1' label, the export payment explained honestly instead of an inflated promise; navigating the incentive picture straight — no upfront grant here, so the honest story is the Smart Export Guarantee payment plus the no-VAT saving and self-consumption, with the time-limited no-VAT window as a real deadline that replaces fake 'today only' pressure; leading with the battery and self-consumption story, then attaching the EV charger and the proactive monitoring almost no competitor offers — and treating every past solar-only customer as a warm battery re-sell; proving you'll still be here for the 25-year warranty with years trading, a local address, real reviews and checkable MCS certification, because the buyer's real question is 'will you exist in ten years'; splitting the residential pitch (bill savings + trust) from the small-commercial 'missing middle' pitch (cash flow, payback); getting paid in 7 days not 47, the after-hours enquiries, the inbox, the back office. The complete system, no fluff, from the team that builds it for real trade businesses. No strings — share it with your mates.
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What you get
- ✓Your AI answers every call — 24/7, in your business's name, books jobs straight into your calendar
- ✓Quotes drafted from your words and your past pricing — same day, professional, followed up
- ✓Invoices sent on job-done with automatic polite reminders — get paid in days, not weeks
- ✓Your inbox triaged and drafted before you look at it — and read to you on the drive
- ✓The morning brief: what's on, what's overdue, what you promised — in two minutes with a brew
Launch rate: US$410/month, locked while you stay — 5 people + your AI receptionist line · 14-day free trial · onboarding fee waived · cancel anytime